How One of New York’s Largest Laser Centers Engaged Every Lead Around the Clock and Boosted Appointments
Patrick started his laser center over 18 years ago, and with more than 4M procedures completed, the business soon faced overwhelming challenges managing the surge of leads pouring in from different channels—especially social media. Response delays, inconsistent follow-up, and missed after-hours inquiries threatened growth. By implementing an AI-driven chat solution, all Facebook, Instagram, and website chat leads are now fully handled by AI, with every contact detail captured and appointments assisted in real time. The result: faster replies, better-qualified leads, and improved customer experiences.
Patrick Vincent, owner of a premier laser center in New York, has overseen the growth of the business since 2007. Known for advanced treatments in skin tightening, hair removal, fat reduction, and tattoo removal, his clinic is now one of the largest and most respected in New York.
For more than 18 years, the center has been a trusted leader in New York’s aesthetic industry, serving over 500,000 clients and performing more than 4 million procedures. Its reputation is built on reliability and advanced treatments that help people look and feel their best.
Appointments are often booked months in advance, a testament to the clinic’s unparalleled patient experience and comfort. Every visit is designed to put clients at ease while delivering exceptional results.
Through years of growth, while many competitors have come and gone, this laser center has remained a cornerstone in New York—trusted, consistent, and committed to excellence.
With digital marketing success came a flood of leads—arriving day and night from social media, the website, and phone calls. The sheer volume quickly became overwhelming. Messages were scattered across different inboxes, staff juggled multiple logins, and important inquiries risked being missed. The team struggled to:
- Centralize lead information from multiple platforms
- Respond quickly to inquiries, especially after hours
- Qualify leads consistently without overwhelming staff
Patrick recalls: “Those leads come in 24 hours a day. We’ve always been good at calling quickly, but with your help, we made the reply much quicker. That’s been tremendous for us.”
The solution we came to at Amazing Business Results was an AI-powered chatbot built by AMS (Amazing Marketing Solutions). It was designed to work 24/7 and communicate exactly the way Patrick wanted, drawing on years of best practices from the center’s own chat history. The AI now operates seamlessly across SMS, Instagram, Facebook, website chat, and even WhatsApp. At first Patrick was skeptical and reluctant to trust AI, but he recognized it was the future. After carefully testing the system himself, he saw the potential immediately, and once it went live, the benefits became clear.
“It’s normal to be scared. I was concerned, but with the right people around me, it made all the difference. Even when I didn’t understand, my trust outweighed my fear.”
The chatbot was first tested on social media, then expanded to the website, giving the team a chance to refine responses and workflows before full rollout. Patrick personally stress-tested it by posing as a difficult customer, checking how it handled objections and complex questions. Once live, the AI consistently proved its value:
- Responded instantly, even at 2–3 AM
- Answered FAQs (pricing, location, consultation details) with consistency
- Qualified leads using predefined criteria
- Delivered messaging that mirrored the perfect receptionist
Patrick explains: “What’s incredible is that it can be on overnight. Leads come in at all hours, and the AI engages with them in real time. It exceeded my expectations.”
The AI solution was co-developed and supported in partnership with AMS (Amazing Marketing Solutions) and Amazing Business Results, who provided education, setup, and ongoing refinement. Their consultative approach turned initial hesitation into lasting confidence.
This case study demonstrates how one of New York’s top laser centers turned lead management challenges into growth opportunities with AI. Faster responses, higher-quality leads, and consistent communication have set the stage for the future.
Patrick concludes: “I think the future goal for me would be to have an actual AI answering service. From what I’ve seen so far, it’s only getting better—and I’m excited for what’s next.”
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